MobileWise is creating
the first safe wire-free electric power technology, solving the "Last
Wire Problem" - the need to regularly plug a mobile computing
device to a power source. Via TechMarcom, we serves as agency of record,
providing strategic PR counsel, crafting key messages, and providing
media and analyst relations for MobileWise.
Digital Forensic Studies
and preventing cyber-terrorism grow in importance, and Marcom Outsource
helps the experts communicate. We counseled the launch of the Institute
for Digital Forensic Studies, a digital forensics and investigation
think tank in Alpharetta, GA and Auburn Hills, MI.
(a Tyco company)
researched and wrote a white paper for Tyco International (TYC -
NYSE) on the use of speech intelligibility to help make buildings
safer and emergency instructions audible and comprehensible. By
interviewing industry experts, customers, regulators, and company
personnel, the paper helped solidify the SimplexGrinnell divisions
status as the industry leader in fire safety. The paper appeared
as an article in the Summer 2003 edition of NEC Digest, the official
publication of the National Fire Protection Association
looking for cost-efficient and safe alternatives to business travel.
Netspoke provides businesses with virtual meeting solutions, such
as reservationless teleconferencing and Web conferencing. Marcom
Outsource provides PR counsel, media and analyst relations, developed
marketing communications materials, and has ghost-written and placed
byline articles for Netspoke.
Mail Order Association
in Minneapolis, the National Mail Order Association (NMOA) is a
membership-supported organization founded in 1972 to help small
to midsize businesses and entrepreneurs involved in mail order marketing.
NMOA provides education, information, and business contacts worldwide.
Marcom Outsource provided PR counsel to NMOA for the launch of their
Made in America Hot Products Contest.
provided PR and marketing communications counsel for the grand opening
of Smiles By Design (www.smilesbydesign.info), an upscale, state-of-the-art
cosmetic dentistry practice in Lexington, MA. Services included
media planning, strategic messaging, copywriting, and helping the
practice select a direct mail vendor and graphic artist.
Perle Systems is
a developer, manufacturer and vendor of award-winning networking products.
These products are used to connect remote users reliably and securely
to central servers for a wide variety of e-business and general business
applications. Perle specializes in Internet Protocol (IP) connectivity
applications, with an increasing focus on mid-size IP routing solutions.
Product lines include routers, remote access servers, serial servers,
multi-port serial cards and network controllers. TechMarcom is doing
project work for Perle, including press releases and case studies.
technologies and wireless devices are transforming e-commerce into
Mobile Commerce, and GeePS, Inc. lead the early charge. GeePS was
the first location-sensitive Wireless Applications Service Provider
(ASP) focused on helping brick-and-mortar merchants and malls acquire
new customers, maximize revenue, turn inventory and enhance relationships
with existing customers. TechMarcom served as the agency of record
expertise continues as we work with Bonita Software, a provider of
Java-based wireless solutions and infrastructure software. Bonita
products and services mobilize information and applications to any
type of wireless device. Bonita's products suite Togo) Mobile Solutions
is designed to deliver information and data reliability, availability,
scalability and affordability to its customers, by enabling the convergence
of the Internet and mobility on cell phones, pagers, PDAs, and in-vehicle
communication systems. Bonita is headquartered in San Francisco, with
technical offices near Research Triangle Park.
Marlborough, Massachusetts, Adlex provides "all-in-one" performance
management appliances that monitor actual traffic to determine response
times experienced by individual users of applications using Internet,
WAN or VPN networks. Adlex empowers enterprises and Service Providers
to measure and monitor actual response time performance at the user
level for rapid problem resolution, while reducing the use of valuable
engineering resources. Its real-time functionality can be effectively
used by Help Desk or Network Operations Center personnel.
iWant.com is a
direct response advertising infrastructure provider serving the needs
of marketers, Web publishers and consumers. iWant.com provides the
revenue generating Instant Opt-In technology to Web publishers, while
giving online marketers access to the most powerful direct marketing
tool available. The iWant.com team is also committed to helping consumers
find the best available offers on only the products and services they
want, and only when they want them; And, to do it all in complete
PTC (NASDAQ: PMTC)
is one of the world's largest software companies, specializing in
collaborative product commerce solutions that help discrete manufacturers
streamline product development. PTC software addresses all areas of
the product lifecycle from product planning and engineering to service
and retirement. The company selected TechMarcom to provide vertical
media relations support for their in-house PR team and supplement
their outside agency.
is an applications service provider (ASP) focused on protecting
clients from claims overpayment due to duplicate claims and other
errors. Its clients include health insurers, MCOs, IPAs and other
at risk healthcare organizations. Bloodhound's ClaimsGuard (SM)
Overpayment Protection Service can be used by all payors, large
and small, to supplement their claims processing systems.
Boston, Massachusetts, Angstrom Microsystems provides high-performance,
customized servers, and hardware solutions developed to meet the specific
requirements of Internet-driven companies. What makes Angstrom unique
is that its solutions completely eliminate expensive and time-consuming
product integrations by providing Internet-ready turnkey servers.
products are pre-secured, pre-tuned, pre-configured to your custom
needs. All Angstrom products run on the robust Linux OS (completely
cross-platform compatible with Windows, UNIX and Mac OS). Angstrom
servers are based on Intel architecture platforms for Linux, and
the company offers a wide range of security, network, management,
e-business, and e-commerce turnkey solutions.
signature legislation has created a demand for products and services
that deliver signed documents securely, and with confirmed delivery.
Omtool (NASDAQ: OMTL) has just introduced Genidocs, a confirmed messaging
application for the enterprise.
Omtool has been
at the forefront of electronic document delivery since 1991. It
designs, develops, markets and supports open client/server software.
Its solutions automate and integrate communication throughout the
enterprise, providing users with an extensive, flexible feature
set for transmitting and receiving documents. TechMarcom served
as Omtool's PR agency for the launch of Genidocs.
The Cognos Corporation
provides enterprises with Enterprise Business Intelligence software
that helps them increase productivity and achieve competitive advantage.
Working with the corporation's U.S. Headquarters in Burlington, MA,
TechMarcom assisted in media relations, specializing in the development
and placement of case studies and success stories.
is a technology company targeting mature adults who are inexperienced
with computers and the Internet. Their first offering is livineasy.com,
an easy gateway to the Internet for mature adults who are inexperienced
with computers and the Internet. The site features helpful articles
and services for the age 50+ computer users. This really is a Web
community where the Internet generation can send their parents.
The number of
people over 50 on the Internet grew by 18.4 percent last year, making
them the fastest growing Internet population. Livineasy.com, and
their new offering, an easy-to-understand booklet entitled "The
Livineasy Internet Guide for Newbies" both aim for the 42-44 million
people aged 50+ who are interested in using the Internet, but who
either just received a computer or are uncomfortable using one.
Both present material in a nurturing, comfortable, and simple language.
The Web site has even earned the seal of the Better Business Bureau
is a company developing sophisticated portfolio management tools and
services on the Internet. Its flagship product, GainsTracker, is the
first automated solution for adjusting the cost bases of investments.
The company provides solutions for individuals, tax and money professionals,
and financial service entities. TechMarcom helped GainsKeeper with
the launch, providing marketing communications counsel and development
of press kit materials.
ThingWorld.com develop white papers about their exciting new technology
and marketing strategies. ThingWorld.com works with content owners
to turn media into money. By partnering with ThingWorld.com, leading
entertainment, sports and music companies control and distribute entertaining
content that maximizes commerce, traffic, membership, and brand awareness.
The ThingWorld.com Network syndicates this content to highly trafficked
Web sites, allowing companies to bring entertaining content to millions
of online consumers, much like network television.
The chemical distribution
industry has been slow to embrace the possibilities of e-commerce,
but that's about to change. TechMarcom is working with the Monson
Companies and KODA Distribution Group - a holding company for four
of the nation's largest chemical distributors - to help them have
a first mover advantage in bringing the industry online. TechMarcom
provided copy writing, marketing communications counsel, and media
For 37 successful
years in the translation business, Tek has concentrated on the project
management of large multilingual translation projects, managing specialist
in-country translators and other resources. They are the first virtual
company specializing in software and document localization. When this
Ireland-based company decided to tap the U.S. market, they turned
to TechMarcom for copy writing services and marketing advice.
The company that
brought the U-shaped bike lock to the world 28 years ago is changing
the way people secure notebook computers. TechMarcom served as Kryptonite's
PR agency for the launch, covering everything from media and analyst
relations to trade show support and marketing communications counsel.
The Monster Board) is the largest career hub on the Internet. We've
helped them develop and write new case studies, and provided them
with media relations support as they become further entrenched in
the college/entry-level job marketplace.
We developed new
collateral, a marketing strategy, and provided media relations for
DiscJockey.com - an entire radio dial online. DiscJockey.com is a
network of over 120 channels of on-demand, interactive and live music
from Alternate 90's to Zydeco. DiscJockey.com offers music and advertising
super-targeted at every age and lifestyle demographic.
sub-contracted by Motorola's PR agency (Cunningham Communications)
to write white papers and presentations on new technologies being
introduced by Motorola. Click here to download
a MS Word version of a white paper about Telematics.
with SoftLock.com, to re-write their Web site
content, and creating new collateral. SoftLock.com (OTCBB: SLCK)
is the e-commerce leader in enabling secure merchandising of valuable
digital goods and documents such as reports, studies, and research
via the Internet. SoftLock.com's Merchandising Network is a turnkey,
easy-to-customize solution enabling digital content owners and e-commerce
portals to securely sell proprietary and copyrighted documents online.
SoftLock.com tracks and remits payments to all parties, provides reports,
auditing, and customer service.
Through their PR
agency of record (Copithorne & Bellows - San Francisco), TechMarcom
has written several press releases announcing new partnerships and
through the agency-of-record, TechMarcom served as provider of U.S.
media relations for the launch of Magex, an e-commerce
initiative that provides effective online copyright protection and
simplifies micropayments for digital products. Magex enables companies
to protect valuable digital goods such as music, books, games, and
business reports, sold over the Internet.